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Tuesday, May 15, 2007

FlipStart Labs Chooses Dynamism.com as First Resale Partner

May 15, 2007—Seattle, WA— FlipStart Labs announced today that it has chosen Dynamism as the first authorized reseller of its new FlipStart ® super compact PC. Dynamism is the leading web-based reseller of exclusive ultra-mobile consumer electronics.

"Dynamism was selected because it offers exclusive notebooks and gadgets coupled with a superior reputation for individual customer service," said Robin Budd, senior director of FlipStart Labs. "Since FlipStart is designed for the discerning, highly mobile professional, we feel that Dynamism is an excellent fit."

"We focus on offering our customers the most compelling mobile PC products in the world. The highly-anticipated FlipStart is the type of revolutionary product that Dynamism clients expect," says Dynamism CEO Douglas Krone. "We are very excited to be named the first authorized reseller of FlipStart."

All FlipStart PCs purchased from Dynamism.com come with the company's lifetime, toll-free technical support and 1-year Rescue Warranty. Every FlipStart 1.0 comes with an Intel® Pentium® M Processor, 30 GB hard drive, QWERTY keyboard and SVGA display; built-in Wi-Fi, Bluetooth ® wireless technology and Sprint ® Mobile Broadband ready; port replicator for desktop connections; Microsoft® Windows® XP Professional or Windows Vista™ Business operating systems; high-capacity lithium polymer battery; stereo earbuds/microphone; AC adapter; screen polishing cloth; and soft carrying case.

The first commercial product from FlipStart Labs, a Paul G. Allen company, FlipStart began shipping to customers on April 3, 2007. After extensive consumer research, FlipStart Labs designed its super-compact PC with everything mobile professionals expect from their laptops — full Windows ® application usage, communications, entertainment and flexible connectivity — in a convenient clamshell design. Since launching the product the company has received an enthusiastic response from consumers and, as a result, is expanding product availability through the resale channel.

About Dynamism

Founded in 1997, Dynamism is the leading online reseller of next-generation ultramobile PCs and related consumer electronics. The retailer couples next-generation products — ultralight performance notebooks, subnotebooks, slimtops, PDAs, phones and other gadgets — with premium customer service, including lifetime, toll-free tech support and free Rescue Service Warranty. For more information please visit www.dynamism.com or call 1.800.711.6277.

About FlipStart Labs

FlipStart is the first commercial product offering from FlipStart Labs, a technology incubator created to evolve mobile personal computer technologies. Founded by Microsoft co-founder, Paul G. Allen, FlipStart Labs is leading the way to the future of personal computing technology through extensive customer research and the drive to create innovative technology products. FlipStart Labs is dedicated to creating revolutionary devices that enable effortless, uncompromised mobile computing. For more information about FlipStart, please visit www.flipstart.com.

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Media contacts:

Diane M. Williams, dianew@flipstart.com . 206.342.2488

Denise Neu, denisene@flipstart.com 206.342-2544.

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